British artist Stuart Semple has released a new ultra-fluorescent pink paint, dubbed “Pinkie – The Barbiest Pink”, in response to Mattel’s trademark on “Barbie Pink”. Semple’s protest takes place just as Greta Gerwig’s hotly anticipated Barbie movie hits the big screen on 21 July. “Nature has already made all the colours, and corporations claiming them is just completely and utterly ridiculous,” said Semple.

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